IFTTT – A WP Alternative To Social Plugins


IFTTT is a fantastic web app/service that takes an enormous amount of complexity and compresses it all into the most simplistic formula possible.  That is to say that “IF THIS happens, THEN do THAT”.  It feels almost magical and gives a renewed sense of wonder to the web.
One of the most basic set of instructions to ever grace the web and something that any and every programmer and/or developer is already very familiar with and accustomed to.  It’s probably the second most common argument or instruction written in code of any sort, after the most basic “DO THIS” instruction.
What IFTTT.com does so well is to take these simple arguments and allow you to just point and click to achieve a very complex action.  That’s what this all really boils down to, something super simple for you to manage, resulting in a very complex and rewarding result.

Over the past few months as Facebook.com (and other social sharing services) repeatedly changed their privacy settings and app requirements, I, on behalf of 30 or so clients, had to continually troubleshoot the same problems with different social plugins, over and over again.  Some of the fixes worked for everyone, others didn’t and I was forced to find numerous workarounds to the same problems. A few of the plugins were repeat offenders, experiencing similar bugs and quirks rooted in different issues week after week.  

I was getting fed up and then I spied this article from WPLift.com; and the solution to all my recent connectivity and sharing woes was there.  While I had known about IFTTT and used it on a few different concepts I was working on, it was always for personal use.  At the time the IFTTT.com site was new and there was no guarantee that it would last.  Furthermore, it didn’t have very much ‘professional’ use, but with the inclusion of WordPress, that changed for me, as I’m sure it did for a lot of others.

So I connected two of my own personal sites to Facebook and Twitter using the same basic recipe and am now planning on on removing the social automation plugins from client sites over the next couple of weeks.  My biggest reason for this is that IFTTT seem to have a very good handle on ensuring that their services continue to work even as the services they connect to make changes.  Whether it’s Evernote, Facebook, Twitter, Tumblr, Instagram etc, I now know that there is one party responsible for making sure that my ability to connect to these services with a WordPress site is in tip-top-shape.  This is a huge relief and will really simplify my workflow.

This is a course of action that I’d gladly recommend to anyone using WordPress and looking for a great way to make it interact with other web based apps and services.

2 recipes for IFTTT

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